Routines

What to actually
do.

Stretches, soaks, daily habits, and treatment protocols. Not a plan you'll quit — a set of small consistent actions that compound over months.

🌙Daily

The nightly 5 minutes.

Wash, dry, inspect, moisturize. Done before your phone goes to the charger. This is the foundation — everything else builds on it.

5 min·Every night
🛁Weekly

The Sunday reset.

Foot soak, nail trim, heel treatment. Once a week, 20 minutes. The difference between cracked heels and healthy skin is mostly this one habit.

20 min·Once a week
🦶Movement

Plantar stretch sequence.

Calf stretch, plantar fascia stretch, toe extension. Three moves, three minutes, right after you get out of bed. The men who do this consistently stop having morning heel pain.

3 min·Every morning
💪Strength

Toe spread and grip.

Towel scrunches, toe spreads, single-leg balance work. Your toes are supposed to be able to move independently. Most men's can't. That's a fixable problem.

5 min·3x per week
💊Treatment

Antifungal protocol.

Twice daily application, consistent for 4–6 weeks minimum. Most men stop at two weeks when it looks better. That's why recurrence rates are 40%. Don't stop early.

2 min·Twice daily
Recovery

Lacrosse ball work.

Roll the arch, hold on the sore spot, let it release. Three minutes on each foot. Combine with the plantar stretch for results you'll feel within a week.

6 min·Daily or as needed

Coming soon

Full routine guides.

Each routine above is becoming a full step-by-step guide with timing, product recommendations, and what to watch for. Join the waitlist to get notified when they publish.